Ok I’m gonna admit it straight off… these are buzz words. “Personal Branding” is the hot new keyword and you might be curious what it means and why you need to know about it. Personal branding is something that can be carried into so many aspects of your life that its so important.
Personal branding is the new fancy way of saying headshots. But I like the term personal branding because these images convey so much more than what a “headshot” does. Headshots sound stuffy, formal, a contrived pose while wearing a blazer. That could be anyone selling anything. A personal branding session takes into account more than just what you are selling. It’s all about YOU.
You also don’t need to be selling anything to need updated personal branding images. In fact, I’d say everyone needs personal branding images updated regularly. Things change, your style, your hair, your job, your life…it all changes. So updating your professional images yearly should be part of it. When I see someone that has a 20+ year old picture for their profile pic do you know what I think? This person is lying to themselves, are they lying to me too? Of course they are! I understand loving youthful images of yourself, I do, but your clients shouldn’t think that you peaked 20 years ago. Show them how confident you are in an updated photo from this year.
Personal branding images can be more than just professional as well. These images could be used for a dating profile or even your personal social media accounts. (People like to facebook-stalk and your profile pic is probably public so make sure its a good one!)
I wanna hear from you. What do you want from your personal branding session? AGP has our first ever in-studio personal branding mini session day coming up. You’ll get 20-30 minutes with my makeup artist Haley and then a 20-30 minute photoshoot with me. Included are 3 digital downloads, a $150 value for only $99. I’ll be building my portfolio from these 4 sessions and I hope that you are one of them! Just email me at firstname.lastname@example.org to book your personal branding session.